Volvo introduces a new SUV into its already burgeoning line, this time unveiling the XC40. Check it out below.

It’s Volvo’s smallest SUV, with the company putting extra importance in the safet of its drivers.

“The XC40 is our first entry in the small SUV segment, broadening the appeal of the Volvo brand and moving it in a new direction,” said Håkan Samuelsson, president and chief executive. “It represents a fresh, creative and distinctive new member of the Volvo line-up. So it only feels natural to reveal the XC40 here in Milan, a buzzing European hotspot for fashion, art, design and lifestyle.”

Samuelsson added: “The new XC40 will offer the best possible safety standards combined with an easy-to-use interface and convenient connected services.”

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Malin Ekholm, Vice President at Volvo cars safety centre said “With the XC40, we aim to reduce the so-called cognitive load on the driver. While our safety and driver assistance systems actively identify and mitigate potential conflicts, you as a driver can relax more and therefor enjoy city driving.”

Some of the technological highlights available with the XC40 include pilot assist semi autonomous driving (up to 130km/h), run-off road protection that is like an advanced lane keeping assistant, cross traffic alert with brake support is handy for those who like to park nose-in, auto brake, a 360 degree camera and the latest generation of city safety auto emergency braking that recognises other vehicles but also cyclists and pedestrians.

It also has a smartphone application that can allow you send directions to the car before you even enter it.

The XC40 is expected to hit the market at the end of the year, and will cost 47,450 euros (N20 million).