Twitter fully integrates Periscope for live video broadcasts
As the live streaming battle intensifies, Twitter has released an update that will allow users to share live video straight from its mobile app.
“We started Periscope because we wanted to give people the superpower to share live video with an audience,” said Periscope CEO Kayvon Beykpour in a statement. “Bringing this capability directly into the Twitter app is an important step because it brings that superpower to the hundreds of millions of people who use Twitter.”
Twitter already had an app for live video sharing, Periscope, which it bought in 2015. The new feature is powered by Periscope, but now you don’t need the Periscope app or an account to share live video.
Facebook and Instagram users can already share live videos without leaving the respective apps, and the move seems to be Twitter’s attempt to counter that edge.
The interface is expectedly similar to Periscope’s, and is quite easy to use. The move however brings up questions about the fate of Periscope, and if it will follow the same course as Vine. Twitter had bought Vine as its video option, but announced a shut down of the app earlier this year following the growth of its own in-app video service.
Sara Haider, senior engineering manager at Periscope, however maintained that it was not the end of the road for the service. “We are fully invested in the Periscope app,” she said.
“We need to let people know that their voices matter,” she added. “One of the barriers folks still [mention] is, ‘I’m not doing something interesting enough,’ or ‘no one wants to hear my opinion.’” Especially in this climate today, it’s more important than ever to share what you’re feeling and thinking so we can understand each other better. When we see more people doing that, and we bring live video to more of Twitter’s surfaces, that will encourage others to take part in the conversation.”